Funded by the European Union. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or the European Education and Culture Executive Agency (EACEA). Neither the European Union nor EACEA can be held responsible for them.

READ - Exploring “Smart and Green” Concepts: A New Synergy for Irish Hospitality

Tan, Y.S.; Wright, A.S. Exploring “Smart and Green” Concepts: A New Synergy for Irish Hospitality. Tour.
Hosp. 2022, 3, 276-296. https://doi.org/10.3390/tourhosp3010019

Abstract "The spotlight on “smart and green” has never been so bright and, within the hotel sector, emphasis on opportunities such as sustainability and digitisation are quickly shaping the agenda. This paper explores key components of the “smart and green” agenda among Irish hotels in the Republic of Ireland and how these concepts relate to their public customer image. While the multifaceted hybrid model of “smart and green” hotels is rapidly emerging as the new theme in the sustainable tourism industry, previous literature failed to address the issue in relation to a lack of uptake from Irish hoteliers. A post-positivistic paradigm was adopted for this study. Primary data indicates that most hoteliers were positively receptive towards “smart” and “green” despite many challenges. This research will interest policy makers, central government, tourism organisations and hotel practitioners."

https://sword.mtu.ie/cgi/viewcontent.cgi?article=1018&context=dptopdart

menu